A QUICK LOOK AT GETTING A SMALL BUSINESS LOAN
IS OWNING A SMALL BUSINESS RIGHT FOR YOU?
It's Time to Update Your Personal Style
Make Up Do's and Dont's for Black Women
Low Cost Ways to Advertise Your Small Business
Creating a Smart Plan to Secure the Future of Your Business!
Get the Sale by Creating a Great First Impression
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aximizing Your Marketing Impact for Growth
Simplifying Your Operations for Success With a POS System
Conquer Procrastination and Unlock Your Potential
The Importance of Building Healthy Relationships
Why Your Companies Image is More Crucial Than Ever Beore
How to Create a Cohesive Business Brand
5 WAYS TO JUMP START YOUR BUSINESS SALES
Legal challenges are an inevitable part of running a business. For black business owners, these challenges can be particularly daunting, given the systemic inequities and additional hurdles they often face.
TIPS TO PREVENT LEGAL ISSUES FROM DERAILING YOUR SMALL BUSINESS
Email marketing remains one of the most effective tools for engaging customers, driving sales, and building lasting relationships. For black business owners, mastering email marketing can provide a significant edge in a competitive marketplace.
LET EMAIL MARKETING HELP DRIVE NEW BUSINESS RIGHT TO YOUR DOOR
THE IMPORTANCE OF BUILDING AND MAINTAINING GOOD CREDIT
UNLEASH THE POTENTIAL OF YOUR BUSINESS CARD
SMALL BUSINESS MISTAKES YOU HAVE TO AVOID
Business cards have been around for a long time, and almost everyone has one, and because of that, many have lost sight of just how powerful these cards can be.
If you want to be successful as a small business owner, you take the initiative to learn how to unleash the potential of your business card. Doing so will give the power to build up and grow your small business.
Simplicity
Your business card may be the first thing that a potential customer or business contact may see. Because of this you need to make sure that your cards represent who your business is and provides your customers with key contact information.
Your card should be clean, crisp, and easy to read. Avoid unnecessary clutter on your cards. As a rule of thumb your card should provide only 5 basic pieces of information. Business Name, Your Name, Phone Number, Email Address, and your Website.
If you want to be successful as a small business owner, you take the initiative to learn how to unleash the potential of your business card. Doing so will give the power to build up and grow your small business.
Simplicity
Your business card may be the first thing that a potential customer or business contact may see. Because of this you need to make sure that your cards represent who your business is and provides your customers with key contact information.
Your card should be clean, crisp, and easy to read. Avoid unnecessary clutter on your cards. As a rule of thumb your card should provide only 5 basic pieces of information. Business Name, Your Name, Phone Number, Email Address, and your Website.
Readability
If potential customers are not able to read your business card, then whets the point? You should make sure that your font is both simple and readable. Avoid cursive type fonts and fonts that are way too small. Also avoid colors that may be hard to read such as yellow or light green.
If potential customers are not able to read your business card, then whets the point? You should make sure that your font is both simple and readable. Avoid cursive type fonts and fonts that are way too small. Also avoid colors that may be hard to read such as yellow or light green.
PUBLISHED: FEBRUARY 17, 2015
Credibility
Cheap looking business cards can create the impression that you are not professional and that your business might be a bit sketchy. While you don’t have to spend an arm and a leg you should get some quality cards that are printed on sturdy card stock. Many office supply and copy stores offer great deals on cards.
Creativity
Remember you are not the only person with a business card, chances are your prospective clients have received cards from all sorts of businesses and have them lying around all over the place.
Because of this you may want to add a little creativity to your card. Instead of black ink, you may opt for a nice navy blue. You may also want to change the layout of your card, instead of a traditional landscape format you may want to go with a portrait format.
Writeablity
In order to stand out, you should make sure that you leave a place to write on your cards. You can write a quick message, a phone number, a fun comment, etc. This means you may want to avoid cards that are very glossy as they may be difficult to write on.
Cheap looking business cards can create the impression that you are not professional and that your business might be a bit sketchy. While you don’t have to spend an arm and a leg you should get some quality cards that are printed on sturdy card stock. Many office supply and copy stores offer great deals on cards.
Creativity
Remember you are not the only person with a business card, chances are your prospective clients have received cards from all sorts of businesses and have them lying around all over the place.
Because of this you may want to add a little creativity to your card. Instead of black ink, you may opt for a nice navy blue. You may also want to change the layout of your card, instead of a traditional landscape format you may want to go with a portrait format.
Writeablity
In order to stand out, you should make sure that you leave a place to write on your cards. You can write a quick message, a phone number, a fun comment, etc. This means you may want to avoid cards that are very glossy as they may be difficult to write on.
When you are starting your own business, you quickly discover that you have a lot on your plate.
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Mobility
One of the silliest mistakes that business owners and professionals make is that they have boxes of business cards that they just allow to collect dust. This is a waste of money. Your business cards were created to be mobile – so keep them that way. Make sure that you have a few business cards with you at all times. Pass them out to the people you encounter on a daily basis. Your child’s teacher, your dry cleaner, and when you dine out include one with your tip. Just whatever you do, don’t let them sit idly.
One of the silliest mistakes that business owners and professionals make is that they have boxes of business cards that they just allow to collect dust. This is a waste of money. Your business cards were created to be mobile – so keep them that way. Make sure that you have a few business cards with you at all times. Pass them out to the people you encounter on a daily basis. Your child’s teacher, your dry cleaner, and when you dine out include one with your tip. Just whatever you do, don’t let them sit idly.
TURNING YOUR BUSINESS INTO A BRAND
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